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Transforming Student and Alumni Management with Salesforce Education Cloud

Our client is a distinguished educational institution offering a diverse range of programs, from undergraduate degrees to continuing education. With approximately 15,000 students and a global alumni network of over 50,000, the institution is committed to providing a comprehensive educational experience and maintaining strong ties with its alumni.

Challenges

Before the implementation of Salesforce Education Cloud, our client faced several challenges

  • Fragmented Data Systems: Student and alumni data were scattered across multiple systems, creating inefficiencies and difficulties in accessing comprehensive information.
  • Ineffective Communication: Coordination between departments and communication with students and alumni were disjointed, impacting engagement and support.
  • Limited Alumni Engagement: The tools for managing alumni relationships were outdated, resulting in minimal engagement and disconnected alumni relations.

Objectives

Our client aimed to achieve the following with Salesforce Education Cloud

  • Centralize Data Management: Integrate disparate student and alumni data into a unified platform for improved accessibility and management.
  • Enhance Communication: Streamline internal and external communication processes to foster better coordination and support.
  • Strengthen Alumni Relations: Implement advanced tools to better manage alumni engagement and track career achievements.

Solution

Our Expertise in Salesforce Implementation

  •  Strategy and Planning

    • Discovery: Conducted a thorough analysis of existing systems and workflows.
    • Goal Setting: Defined clear objectives for data integration, communication improvement, and alumni engagement.

  •  Design and Wireframing

    • User Interface Design: Created intuitive and user-friendly interfaces for student and alumni profiles.
    • Wireframing: Developed wireframes to visualize key features and functionalities, including centralized dashboards and communication tools.

  • Development

    • Salesforce Education Cloud Customization: Leveraged Salesforce’s robust features to centralize data management and streamline processes.
    • Integration: Integrated existing systems to ensure seamless data flow and operational continuity.

  • Testing

    • Comprehensive Testing: Conducted extensive functionality, usability, and performance tests to ensure the system met all requirements.

  • Deployment

    • Raining and Support: Provided training for staff and ongoing support to ensure a smooth transition to the new system.
    • Feedback and Optimization: Monitored system performance and gathered feedback to make continuous improvements.

Results

Before and After

Aspect Before After
Data Management Fragmented data across multiple systems Centralized data in Salesforce Education Cloud.
Communication Disjointed communication processes. Streamlined internal and external communication.
Alumni Engagement Outdated tools for alumni management. Enhanced tools for tracking and engaging alumni.

Quantifiable Outcomes

Our client aimed to achieve the following with Salesforce Education Cloud

  • Data Access Efficiency: Reduced data retrieval time by 50%, streamlining administrative tasks.
  • Communication Improvement: Increased response rate by 40%, enhancing overall engagement.
  • Alumni Interaction: Boosted alumni engagement by 35%, strengthening connections and network impact.

Conclusion

By leveraging Salesforce Education Cloud, Blue Whale Apps delivered a comprehensive solution that addressed the institution’s challenges and exceeded their objectives. The integration of a unified data platform, improved communication processes, and enhanced alumni management tools have contributed to:

  • 50% faster data access
  • 40% better communication efficiency
  • 35% increased alumni engagement

These advancements underscore our commitment to providing expert Salesforce solutions that drive real results and support our clients in achieving their strategic goals.

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