Corporate Event Management Application Development

Mobile Development | UI/UX Design | Backend Development | App Integration

Development of an enterprise event management application to host and manage corporate events for
thousands of employees and internal stakeholders. This native event management applications on both iOS and Android platforms with tight integration to Salesforce CRM, simplified the event management process for the client company, improving the success and engagement ratio of their events by 53% on YoY basis.

The Client

Formerly, a subsidiary of a leading multinational technology conglomerate in San Jose, California, the client company is engaged in organizing corporate events on a grand scale for internal employees as well as customers and partners.


Mobile Development, Back-end Development, UX Design, App Integration

Tools & Technolofies

Swift, Android Studio, Flurry Analytics, Google Firebase

About Design

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The Requirement

The client company required simple and easy-to-use, yet interactive event management applications on iOS and Android platforms for conducting and managing its corporate events and conferences across its different locations. The application to be built required to be consistent with the branding as well as the usability of the existing apps that AVNET had.

In addition to maintaining their brand consistency, the company wanted to integrate their existing CRM application to enhance user management and engagement. Here are the important requirements of the application to be built:

  • Native Application Development
  • Application Integration with CRM
  • Mobile Data Analytics
  • User Interface Designing
  • Schedule and Conflict Management
  • Geolocation Tracking

The Solution

Blue Whale Apps worked with AVNET’s team to develop an internally distributed enterprise
event management application, integrating hundreds of their existing APIs that were hosted
on their infrastructure.

  • Native iOS and Android app development consistent with the look and feel of the
    existing apps.
  • Integration with the existing CRM application for better user engagement and queries
  • Integration with Google Maps for a location-based event and speaker tracking
  • Backend architecture development for hosting the multiple online events as well as
    webinars for thousands of online users.
  • User interface design to create and manage events, speaker profile management,
    user reviews, and invite attendees.
  • Mobile data analytics implementation with Flurry to generate and track data related to
    event engagement, attendance, etc.
  • Development of features like speaker profile management, real-time user reviews,
    schedule management, push notification, and social commenting.

In just six months’ time, Blue Whale Apps team tailored the event management solution with required features, as per their guidelines. The team at Blue Whale Apps, ensured consistency in terms of look-n-feel and usability of the application with other existing apps, in addition to enhancing the overall event management process for the client.

The Results

Blue Whale Apps successfully delivered the required event management applications that perfectly resonated with their brand, colors, logos as well as look and feel of their other applications.

  • 53% improvement in event success and engagement.
  • Fun and interactive event management.
  • Increased event management productivity and efficiency.
  • Reduced efforts related to event management.
  • Flexible and customizable architecture.

The Testimonial

“Our corporate events are the face of our customers. It was critical to have a solution that not only performs but also fits to be our identity and strengthens our brand. We are happy that Blue Whale Apps could develop the application exactly how we wanted it to be.”


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