The City of Fort Myers, Florida Case Study

Website Redesign and Development

The Housing Authority Fort Myers

Founded in 1960, the housing authority of the city of Fort Myers, Florida, provides attainable housing for families and seniors in the City of Fort Myers. Currently, they administer 1,256 Housing Units throughout the City of Fort Myers.


The Housing Authority community asked for a redesign. The redesign should change the look and feel of their existing website, thus having modern and user interface that makes it easy for customers to find the most commonly accessed content quickly.

Our Approach

Our business analyst team reviewed the website, gathering detailed notes and addressed project requirements through questionnaires and interviews as a part of the research process. Blue Whale Apps team presented an official logo and links to the different department sites for intuitive navigation as a response to their proposal.

Wireframes and Page Layouts

Our highly experienced designers created wireframes for page layouts and design compositions for the new website.

The Result

The housing authority of the city of Fort Myers, Florida completed their consultation with a fully live and functional online website. The housing authority in the town of Fort Myers, Florida, finished the report emphatically satisfied with Blue Whale Apps’ performance and continues to contract with Blue Whale Apps for future projects.




Raleway is an elegant, sans-serif typeface family. Initially designed by Matt Mcinerney as a single thin weight, it was expanded into a 9 weight family by Pablo Impallari and Rodrigo Fuenzalida in 2012 and iKerned by Igino Marini.


The color black is associated with power, fear, mystery, strength, authority, elegance, formality.

Green is the color of life, renewal, nature, and energy, is associated with meaning of growth, harmony, freshness.

Development with Proper Team Management

Blue Whale Apps team was able to develop and deliver a website with minimalistic design successfully, responsive layout. With proper management, which included meeting scheduling and follow ups, task assignments, risk identification and control and project team communication, we were able to meet the client's expectations.

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