Sheet Music Direct – Digital Sheet Music App

Branding Services | UI and UX Design | Mobile App Development

Sheet Music Direct is the world’s premier destination for digital sheet music, powered by trusted sheet music publishers Hal Leonard and Music Sales. They offer a huge library of accurate, affordable and artist-approved arrangements for 20 different instruments.

THE CLIENT

Sheet Music Plus is a global leader in the online sheet music retail space. It wanted to develop a mobile app to increase conversions and SEO traffic, optimize global revenues, and maximize its ability to empower users through rapid digital innovation.

SERVICES

Branding, Services, Digital Experience Design, Mobile App Development

TOOLS & TECHNOLOGIES

Sketch, PhotoShop, Invision, Google Analytics, Google Tag Manager, Affiliate System, Stripe

Original Image

The Requirement

The app needed to be a universal solution for external Bluetooth devices that allow users to turn to the next page of digital sheet music. Sheet Music Direct’s old app had not been updated, which caused it to not work as expected across iOS devices. The app also needed to connect to external Bluetooth pedals that switch pages of music on an iPad. The client came to Blue Whale seeking an app update that would make it compatible with the latest iOS and restore its seamless user experience without losing any functionality. The client also asked for the design to be updated as well. Some additional requests are listed below:

  • Bluetooth Device Integration
  • In-App Purchases
  • Monthly Passes
  • Payment Integration
  • Social Media Integration

The Solution

The Blue Whale team started by rethinking the overall design with a focus on improving useability and simplifying how users interacted with the app. Our team then began to remove deprecated Bluetooth libraries and updated the SDK. We also made improvements to the sheet music viewer, score library and music store. The finished app includes 150,000+ premium songs, practice tools and an easy PDF import feature. Other additions are listed below:

  • Implementation Of A Payment System That Supports Multiple Currencies
  • An Admin Portal That Controls Content Groups, Promotions, Shipping And Tax Configuration
  • Sheet Music For 150,000+ Premium Songs

The Results

150,000+ premium arrangements are supported by the app offering an unparalleled user experience. The app is truly an all-in-one iPad sheet music viewer, score library and music store that is loaded with high-quality arrangements from top publishers. In fact, it’s the world’s largest in-app sheet music store, with songs from yesterday to today spanning all genres. Pop, Rock, Broadway, Jazz, Movie/TV, Classical, Holiday, Christian and many more options are available with just a tap or a swipe. The app also supports downloads and playing scores offline, in addition to a variety of personalization options for users. Some other key features are listed below:

  • Best-In-Class Performance Mode
  • Full-Screen Scores With Unobtrusive Controls
  • Increased App Performance
  • 10,000+ Mobile App Downloads One Month After Launch

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