Tag Archives: Salesforce Lightning

There are many respectable CRM companies in the world, but Salesforce looms among them like a giant. The cloud-based software company was founded in 1999, but still dominates the customer relationship management sector. The company was once a small tech stock that barely made headlines, but now it is worth around $200 billion dollars. There […]

There isn’t a shortage of options for enterprise-level CRM solutions on the market, but Salesforce tops the charts for one simple reason: it’s the most comprehensive. Its platform provides one interface that connects almost every department within an organization—including sales, marketing, service and commerce—to individual customer profiles. This makes it possible to completely track a […]