There are many respectable CRM companies in the world, but Salesforce looms among them like a giant. The cloud-based software company was founded in 1999, but still dominates the customer relationship management sector. The company was once a small tech stock that barely made headlines, but now it is worth around $200 billion dollars. There […]
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A Customer Relationship Management (CRM) system helps teams and business leaders manage interactions with important contacts in one place, specifically sales and marketing activities. But even though “customer” is part of the name, most CRMs offer services for a broad range of stakeholders, including managing employees and vendors. While that may seem straightforward, there is […]